Privacy page


What information we collect and how we use it

When you email a local planning authority, we use this platform to send your email to the planning office of the local planning authority responsible for planning applications. 

When you make a report

When you use Yes to Homes to send an email, you provide us with personal information including:

  • Your name
  • Contact details, including your address and email.

The platform uses your email to send this information to the local planning authority.

Your email is not placed on this website, but could be placed on the public record by the local planning authority. The local planning authority follows GDPR rules and, if you are an individual, should redact your name, address and email address.

Note that anything you include in the body of your email may be published by the local planning authority, so please take care to keep personal information such as your contact details to the correct fields.

We store your personal details, along with your password where used (passwords are stored in a format that is unreadable to anyone — including us — known as a hash) and any emails you make, in our own database.

These are accessible only to Yes to Homes administrators who adhere to strict internal data-handling policies.

When you subscribe to an alert by email

We collect your email address, which we store with the details of whichever alert/s you have subscribed to.

When you contact the support team

Your message will be accessible to our small team of support staff, who adhere to strict internal data-handling policies.

Your personal information is never shared, or used for purposes other than those listed above, unless we are obliged to by law.


We sometimes use data from Yes to Homes, or share it with trusted third parties, for research. This data is completely anonymised and contains no identifying details such as names, email addresses or the content of reports. Our Research Data Release policy may be seen on request.


Subscribing to alerts

We’ll send you an automated email every time there is a new application that you might wish to support within your area. 

How do I stop receiving emails from you?

Every alert email we send contains an unsubscribe link at the bottom for you to stop receiving that alert. 

Legal basis for processing

In using Yes to Homes for any of the functions listed above (sending an email, email alerts or site registration), we are processing your data under the legal basis 6(1)(f) – legitimate interests. We assert that we have a legitimate interest in giving people an easy and public way to support planning applications, even if they don’t know who the problems should go to, and in sending them updates or alerts. 

Retention periods and your right to removal

Reports and updates

Except in exceptional circumstances, we do not delete emails made through Yes to Homes.  

However, you may ask for your email to be removed, and we will do this.

Your personal information

Your details, including name, address and email address, are stored in our admin system.

Support mail

If you contact Yes to Homes via our support email address we keep your message for two years at which point it will be automatically deleted. This is to aid continuity and so that we can view any historic context which may have bearing on subsequent support mail, even if members of the support staff change. Support staff adhere to internal privacy policies which may be viewed on request.

Your right to object

The General Data Protection Regulation gives you the right to object to our processing of your personal information and to ask us to stop processing it. However, it also gives us the right to continue to process it if we can demonstrate compelling legitimate grounds for the processing that override your interests, rights and freedoms. To exercise your right to object, you can contact us, giving specific reasons why you are objecting to the processing of your personal data. These reasons should be based upon your particular situation.

Your right to access

You may contact us at any time to ask to see what personal data we hold about you.

Your right to complain

If you believe that we have mishandled your data, you have the right to lodge a complaint with the Information Commissioner’s Office. You can report a concern here (but do contact us first, so that we can try and help).

Who we are

Yes to Homes is run by Thorncliffe Communications Ltd, Our registered address is:

28 China Works, Black Prince Road, London, SE1 7SJ

…and we can also be contacted here.


To make our service easier or more useful, we sometimes place small data files on your computer or mobile phone, known as cookies; many websites do this. We use this information to, for example, remember you have logged in so you don’t need to do that on every page, or to measure how people use the website so we can improve it and make sure it works properly. Below, we list the cookies and services that this site can use.

Name Typical Content Expires

Measuring website usage (Google Analytics)

We use Google Analytics software to collect information about how you use this site. We do this to help make sure the site is meeting the needs of its users and to help us make improvements.

Google Analytics stores information such as what pages you visit, how long you are on the site, how you got here, what you click on, and information about your web browser. IP addresses are masked (only a portion is stored) and personal information is only reported in aggregate. We do not allow Google to use or share our analytics data for any purpose besides providing us with analytics information, and we recommend that any user of Google Analytics does the same.

Opting out

You can opt out of Google Analytics cookies.

If you want to disable advertising-based tracking, you can adjust your Google Ads Settings, or opt out of advertising-based tracking across a number of providers in one go using the Network Advertising Initiative’s opt-out form.

Rest assured, we only track usage data for one reason: to help us understand how we can make the site work better for you, our users